Formula 1
Formula 1
R
Emilia Romagna GP
18 Apr
Race in
47 days
09 May
Next event in
65 days
23 May
Race in
82 days
R
Azerbaijan GP
06 Jun
Race in
96 days
13 Jun
Race in
103 days
27 Jun
Race in
117 days
04 Jul
Next event in
121 days
18 Jul
Race in
138 days
R
Hungarian GP
01 Aug
Race in
152 days
29 Aug
Race in
180 days
05 Sep
Race in
187 days
12 Sep
Race in
194 days
26 Sep
Race in
208 days
R
Singapore GP
03 Oct
Next event in
212 days
10 Oct
Race in
222 days
R
United States GP
24 Oct
Race in
236 days
31 Oct
Race in
243 days
R
Australian GP
21 Nov
Race in
264 days
R
Saudi Arabia GP
05 Dec
Race in
278 days
R
Abu Dhabi GP
12 Dec
Race in
285 days

Promoted: French GP is “more than just racing” – Eric Boullier

Eric Boullier spent eight seasons as the boss of two different Formula 1 teams, winning races along the way. When Boullier, a proud Frenchman, left McLaren in the summer of 2018, it took only a “few days” for the French Grand Prix management team to reach out to him, looking for help from an F1 insider to further the cause of the race. Motorsport Live spoke to him to find out how he’s bringing the French Riviera feel to the race track, helping the race to become bigger and better.

shares
comments
Promoted: French GP is “more than just racing” – Eric Boullier

“Being based in England, I didn’t want to be strictly involved in the operations,” he says. “This is why I became a strategic advisor and ambassador. I’m more a facilitator, if you want, between all the parties – because I am the one with the paddock experience. I’ve got a big network, so I can basically call somebody and because I’m credible people they pick the phone up and answer me.”

Eric Boullier and Didier Coton, Driver Manager

Eric Boullier and Didier Coton, Driver Manager

Photo by: Jerry Andre / Sutton Images

  • Book your tickets to the French GP with Motorsport Live here

Having attended more than 150 Grands Prix in his previous capacity as an F1 team boss, Boullier has seen more than his fair share of Formula 1 events. He recognises as keenly as anyone the need to build a spectacle that reaches beyond hardcore racing fans, which is why he has pushed the French Grand Prix to do everything it can to build on the success of its return to the calendar in 2018 and become more than ‘just another race’.

Eric Boullier, Team Principal, Lotus F1, talks with Romain Grosjean, Lotus F1

Eric Boullier, Team Principal, Lotus F1, talks with Romain Grosjean, Lotus F1

Photo by: Andrew Ferraro / LAT Images

Eric Boullier, McLaren Racing Director

Eric Boullier, McLaren Racing Director

Photo by: Mark Sutton / Sutton Images

“It was a huge success last year – sold out in three days, nearly, because everybody wanted to be there for the return of Formula 1,” says Boullier, who hopes the pace of F1’s 2019 development war will go up into gear in time for this year’s race, helping create a real spectacle on track.

Listen to the podcast...

 

“It was amazing how people were missing Formula 1 in France. What makes it special is we are a new model – the first one who signed with Liberty. It is not only racing on track, it’s also an experience over a weekend, where you can bring family, your friends, and enjoy your time.

“The location is important because you are in the south of France – good weather, good food, good wine. You can be entertained in the French Riviera style. To push this French Riviera experience was one of my requests, so we are going to have some themed restaurants from St. Tropez, a few things like this that’s bringing the French Riviera experience to the track, in the paddock.

 
Circuit Paul Ricard

Circuit Paul Ricard

Photo by: Shutterstock

View of the Medieval Village of Saint-Paul-de-Vence, Provence, France

View of the Medieval Village of Saint-Paul-de-Vence, Provence, France

Photo by: Shutterstock

“Last year we built Provence Village. We’ll do a second one this year, on the north of the track, and also the theme will be around music. The 21st of June it’s a date in France where we call it the music day’, so everybody’s playing in the street, anywhere. There will be a special concert for this Friday night, and we decided to carry on every day, with a different artist. Saturday night we have Bob Sinclar, and Martin Solveg on Sunday night. It’s going to be a big event.”

“We’ve also partnered with Motorsport Live to create a bespoke St.Tropez Grandstand offering for 2019, located at F1’s fastest corner, Le Beausset. Offering not only a great view of the race track, the grandstand will have its very own DJ and photo booth, plus every guest will also get a gift pack, with an exclusive collectable t-shirt, sunglasses and cap. It will add to the experience and we think it will get a great reaction.”

Be there and experience the French GP live. Build your perfect race weekend experience with Motorsport Live here.

 
Raikkonen asked Alfa to cancel all 300th GP celebrations

Previous article

Raikkonen asked Alfa to cancel all 300th GP celebrations

Next article

Mercedes to run red halo as Lauda tribute

Mercedes to run red halo as Lauda tribute
Load comments

About this article

Series Formula 1
Event French GP
The mantra Ocon must follow to challenge Alonso at Alpine Prime

The mantra Ocon must follow to challenge Alonso at Alpine

OPINION: It's been an uneasy ride for Esteban Ocon since his F1 comeback - and fresh challenges lie in wait as he's joined by double world champion Fernando Alonso in the newly rebranded Alpine team. STUART CODLING sets out a roadmap to success…

Why Haas is willing to sacrifice its 2021 F1 season Prime

Why Haas is willing to sacrifice its 2021 F1 season

Every Formula 1 team is facing the same difficult decision this season: how do you split precious aero development time between the current car and the all-new 2022 project?

The big questions of F1 2021 - Karun Chandhok Prime

The big questions of F1 2021 - Karun Chandhok

After an unprecedented season last year, there are plenty of questions and storylines for the upcoming Formula 1 campaign. Sky Sports F1 pundit Karun Chandhok gives his verdict.

How McLaren F1’s new investors have already made an impact Prime

How McLaren F1’s new investors have already made an impact

The deal McLaren concluded with MSP Sports Capital last year which will help the cash-strapped Formula 1 team pay for much-needed infrastructure upgrades, also points toward the future for F1 itself, says GP Racing's Stuart Codling.

Formula 1
Feb 27, 2021
Why Verstappen isn't interested in the hype game Prime

Why Verstappen isn't interested in the hype game

In a pre-season where Red Bull has been unusually quiet, Max Verstappen has also been guarded about the team's fortunes in 2021. Even after trying the RB16B for the first time at Silverstone, the Dutchman was careful to manage expectations

Formula 1
Feb 26, 2021
The pros and cons of F1's 2021 rule changes Prime

The pros and cons of F1's 2021 rule changes

In the strategy for grand prix racing's future, 2021 represents a significant step towards the goal of closer racing and a more level playing field. That's the theory behind the latest raft of changes, but will they have the desired effect?

Formula 1
Feb 24, 2021
What Red Bull is trying to hide with its RB16B launch Prime

What Red Bull is trying to hide with its RB16B launch

Red Bull made no secret of the fact its 2021 F1 car is an evolution of its predecessor, but in keeping the same foundations while hiding some tightly-guarded updates with its RB16B, the team aims to avoid suffering the same pitfalls of previous years

Formula 1
Feb 23, 2021
How Albon plans to fight his way out of Red Bull limbo Prime

How Albon plans to fight his way out of Red Bull limbo

Alex Albon has faced the media for the first time since he lost his Red Bull drive at the end of 2020 and dropped out of a Formula 1 race seat altogether. He has a history of bouncing back from setbacks, so here's what he must do to rise again

Formula 1
Feb 23, 2021