Motorsport.com's Prime content
Topic

Motorsport.com's Prime content

Motorsport cannot look to the past for its future direction
Prime
Formula E Opinion

Motorsport cannot look to the past for its future direction

By:

The economic impact of the COVID-19 pandemic is only just starting, and many people are searching for answers. But it is crucial that leaders avoid becoming fixated on history and keep an open mind to the future

These are hard times for the global economy. We have at least two Formula 1 teams looking for financing in Williams and McLaren, and we have all the manufacturers posting a very difficult year in terms of sales and cash flow. Renault has borrowed €5bn from the French government and announced that it will cut 15,000 jobs. Mercedes shares have fallen more than 20% in the year-to-date.

And that's on top of the existing problem that motorsport involves a high cost, often without generating the equivalent return for Research and Development and advertising.

shares
comments
Why Audi was right and wrong in Formula E's loophole row Prime

Why Audi was right and wrong in Formula E's loophole row

OPINION: With Audi's Formula E exit imminent, it had nothing to lose in London by attempting to vault Lucas di Grassi into the lead by pitting him under the safety car. Scorn directed at the team for putting glory before ethics should instead be pointed at a rulebook that allowed such a move in the first place.

Why Formula E's London return delivered anarchy in the UK Prime

Why Formula E's London return delivered anarchy in the UK

Formula E landed for a London E-Prix for the first time since 2016, at the indoor-outdoor circuit around the ExCeL. Featuring the birth of renewed title pushes, a long-awaited maiden win and the second race's controversy, the round proved to be an exhibition of the electric series' anarchic nature.

Formula E
Jul 26, 2021
Why consistency can't be relied upon for Formula E title success Prime

Why consistency can't be relied upon for Formula E title success

It's commonly upheld as the most straightforward method of racking up titles. But, due to the unique qualifying format used in Formula E, a consistent approach can actively work against a driver and make their life harder in races. So with four races to go, is now the time to ditch the tried-and-tested approach for a win-or-bust mentality?

Formula E
Jul 23, 2021
How Bird's crash recovery became Formula E's fairytale of New York Prime

How Bird's crash recovery became Formula E's fairytale of New York

After crashing in practice during the opening session at the New York City E-Prix, Sam Bird immediately had a recovery job on his hands. But the Jaguar driver rose through the order and secured victory in the second race - and with it, the championship lead. Here's how an Englishman in New York became top of the heap.

Formula E
Jul 12, 2021
Why Formula E is plotting a major change of philosophy Prime

Why Formula E is plotting a major change of philosophy

Formula E has become famed for its unpredictability, which can yield exciting races - but it can be argued that it robs the all-electric championship of a clear narrative and doesn't adequately reward the best drivers. The series wants to change that, and renew its philosophy ahead of the introduction of its next-generation car

Formula E
Jun 29, 2021
How Puebla gave Formula E's new points leader breathing space Prime

How Puebla gave Formula E's new points leader breathing space

With the usual Autodromo Hermanos Rodriguez venue unavailable to Formula E, it visited the little Puebla circuit to keep its foot in the door in Mexico. A near-winner two years ago, Pascal Wehrlein looked in swaggering form throughout the weekend - but a breathless final encounter helped put Edoardo Mortara in the driving seat.

Formula E
Jun 21, 2021
The half-term report cards of each Formula E team in 2020-21 Prime

The half-term report cards of each Formula E team in 2020-21

In an eventful Formula E season, punctuated by rain and energy-conservation controversy, the 12 teams contesting the championship have endured many challenges in the opening seven races. Here's how they've got on across the first half of the season.

Formula E
May 26, 2021
How Formula E stood up to F1 comparisons in Monaco Prime

How Formula E stood up to F1 comparisons in Monaco

OPINION: It was no surprise to anybody that the laptimes achieved by Formula E cars on the full Monaco circuit were much slower than Formula 1. But perhaps the more relevant comparison was in the racing spectacle, where FE delivered in spades.

Formula E
May 12, 2021
Lynn replaces Wehrlein at Mahindra

Previous article

Lynn replaces Wehrlein at Mahindra

Next article

Ma to miss Berlin FE races due to travel restrictions

Ma to miss Berlin FE races due to travel restrictions
Load comments