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Ken Schrader''s car M&M green for Charlotte

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Ken Schrader''s car M&M green for Charlotte
May 17, 2000, 11:45 PM

Charlotte, N.C. --- She's smart. She's fun. She's stylish. And she's making every lap at Lowe's Motor Speedway with "M&M's"® Racing Team driver Ken Schrader. She's Green, the only female member in the cast of "M&M's"® Spokescharacters. The ...

Charlotte, N.C. --- She's smart. She's fun. She's stylish. And she's making every lap at Lowe's Motor Speedway with "M&M's"® Racing Team driver Ken Schrader.

She's Green, the only female member in the cast of "M&M's"® Spokescharacters. The "M&M's"® brand has been on the No. 36 Pontiac since the start of the 1998 season, but Green doesn't occupy a permanent place on the car's paint scheme. Rather than share the spotlight with the other "M" Characters, she gets a car of her own for the 12 days the Winston Cup Series spends at Lowe's Motor Speedway. The 'Green' car will run in both The Winston and the Coca-Cola 600 the following weekend. The metallic green paint scheme has her in three stylish poses fit only for a true superstar. She's feeling the wind over her hard candy shell on the driver's side with her white scarf blowing in the breeze. On the passenger's side Green is complete with her radio and headset so she can communicate with the "M&M's"® Racing Team during the race. But perhaps the main reason for the Green car is on the back.

In an another pose, Green shows off her girlish figure to Schrader's competition while holding a sign that reads "Curves Ahead." Hopefully, the remaining 42 drivers will like the view from behind the No. 36 Pontiac so much that they'll run there all night. "I kept hoping they would put Green on the car, and they finally did," Schrader said. "She's the best looking of all the "M" Characters and she wears her little go-go boots, so I think it's great. She's smart, fun and cute, kind of like my wife Ann."

This may be Green's first solo venture in Winston Cup Racing, but she is no stranger to the spotlight. Green debuted on the celebrity scene in 1997 alongside Emmy Award-winning comedian Dennis Miller. A multi-faceted motivational speaker and author, Green is currently on tour promoting her autobiography, "I Melt For No One," and has quickly achieved the celebrity status of her male live-action colleagues, Red, Yellow and Blue "M&M's"® Characters.

"Anyone who thinks NASCAR Winston Cup racing is just for boys is terribly mistaken," Green said. "I look around the garage and see lots of females working in the sport and tons of female fans in the stands. I think it's great to be part of this group. "When I'm out there going for the checkered flag in Charlotte, I'm doing it for you ladies. Remember my motto: "I Melt For No One!" "NASCAR Winston Cup racing is fun and colorful and that is why we decided to give Green a car of her own," said Tim Quinn, M&M/Mars National Sponsorship Manager. "We pride ourselves on being 'The Chocolate Of NASCAR Fans' and we know about 40 percent of those fans are women. Green is a great Spokescharacter, not only for the "M&M's"® Brand, but also for the sport of NASCAR."

MB2 Motorsports, owned by Read Morton, Nelson Bowers and Tom Beard, was formed in 1996 and entered the Winston Cup arena full-time in 1997. The team's primary sponsor is "M&M's"® Chocolate Candies with associate sponsorship from Call-N-Carry. "M&M's"® Chocolate Candies are a registered trademark of Mars, Incorporated. M&M/MARS, a division of Mars, Incorporated, manufactures and distributes a variety of high quality snack foods.

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Series NASCAR Cup
Drivers Ken Schrader