BUSCH: Nestle NesQuik To Sponsor Jeff Green
Nestle NesQuik To Sponsor Jeff Green, NASCAR Busch Series Effort in 2000 (Mooresville, NC) January 11, 2000 -- Nestle USA announced today their Nestle NesQuik brand will be the primary sponsor of the NASCAR Busch Series team fielded by ppc Racing ...
Nestle NesQuik To Sponsor Jeff Green, NASCAR Busch Series Effort in 2000
(Mooresville, NC) January 11, 2000 -- Nestle USA announced today their Nestle NesQuik brand will be the primary sponsor of the NASCAR Busch Series team fielded by ppc Racing through 2001. Jeff Green, who finished second in the NASCAR Busch Series point standings in 1999, will pilot the No. 10 NesQuik Chevrolet Monte Carlo. Other Nestle USA brands included on the car are Nestea Iced Tea®, Libby's® Juicy Juice® and Nestle® Carnation® Coffee-mate®."
"I'm really looking forward to having a winning company like Nestle as part of the program," said Green. "Nestle is a family-oriented company and family is what NASCAR is all about. Just as NASCAR racing is America's favorite sport, Nestle NesQuik is America's first and favorite chocolate milk for kids of all ages."
Rob Case, Vice President, Marketing, Chocolate, Dairy, Chilled of the Nestle Beverage Division expressed equal enthusiasm toward the sponsorship. "We feel Jeff Green is a model representative for leadership and family commitment, similar to our Nestle brands."
"Jeff begins the 2000 racing season as the favorite for the championship in the NASCAR Busch Series and Nestle is committed to helping him reach that goal," said Case. "He'll also have a partner this season along for the ride in his 32-race adventure for the championship, the NesQuik Bunny. The NesQuik Bunny will bring even more fun and excitement to the most thrilling sport in America."
For well over a century, Nestle has been making the very best food and beverage products for families around the world. In the U.S., Nestle's well-known brands include: Nestle® Toll House®, NesQuik®, Carnation® Coffee-mate®, Stouffer's®, Lean Cuisine®, Nescafe®, Libby's® Juicy Juice®, Buitoni®, Taster's Choice®, Ortega®, Nestle® Crunch®, Butterfinger®, Wonka®, Friskies® Fancy Feast®, ALPO®, and Mighty Dog®. Headquartered in Glendale, Calif., Nestle USA has 19,500 empolyees, $8 billion in sales and is part of Swiss-based Nestle S.A. -- the world's largest food company.