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Sports Car Club of America launches MySCCA

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Sports Car Club of America launches MySCCA
Jun 15, 2007, 6:07 PM

SCCA Launches MySCCA IRVINE, Calif. (June 13, 2007) -- Sports Car Club of America, Inc. (SCCA) and Haymarket Worldwide announced today the launch of MySCCA.com, a community Web site for SCCA members and enthusiasts. MySCCA.com allows members ...

SCCA Launches MySCCA

IRVINE, Calif. (June 13, 2007) -- Sports Car Club of America, Inc. (SCCA) and Haymarket Worldwide announced today the launch of MySCCA.com, a community Web site for SCCA members and enthusiasts. MySCCA.com allows members of the site to post photos and videos, create blogs and form groups of members with similar interests.

Developed for SCCA members to meet up online and post user-generated content about their SCCA activities as well as images and in-car video of their racing ventures, MySCCA.com also allows users to create groups so members with similar interests, motorsports-related or otherwise, have a central gathering point. Other features include the ability to create debates, discussions, promote events and share information about individual racecars with the rest of the community.

"It is no secret that online communities are a part of our current culture, and since SCCA is very much a culture, lifestyle and family to its members, the creation of MySCCA was a logical evolution of our communications," said Eric Prill, SCCA Vice President of Marketing and Communications. "We feel that MySCCA will become a part of many members' everyday life, and enhance their overall SCCA experience."

Haymarket Worldwide, in conjunction with Xystar Technologies of Toronto, Canada, developed the site. The venture furthers the relationship between SCCA and Haymarket Worldwide, which publishes the Club's official publication, SportsCar magazine.

"The SCCA is a very social organization, all about participation and interaction between members," says Ian Havard, Publisher at Haymarket Worldwide. "MySCCA.com is a way of continuing that interaction online. It's a place where the community can come together to share their experiences through videos, photos, blogs and more.

"The creation of MySCCA.com is an extension of SportsCar magazine; it provides a means of communication from the Club to its members and back. The site is a place online where people who already share a love of automobiles and motorsports competition can enjoy their passion in new ways."

MySCCA is live now, and can be found at www.myscca.com and through a link at scca.com.

-credit: scca

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