Supercars reports TV boost from two-day event trial

Supercars is reporting a boost in TV numbers across its trial of a two-day event at Winton last weekend.

shares
comments
Supercars reports TV boost from two-day event trial

The series cut running down to two days at the Victorian circuit, with a practice session, segmented qualifying, and a race on each day.

There was also an additional drivers session, mostly for the benefit of endurance co-drivers, on the Saturday morning.

According to figures supplied by Supercars TV viewers responded to the compact format, the series reporting a 30 per cent year-on-year increase on Fox Sports with a peak of 164,000.

The Sunday gain was 10.6 per cent, peaking at 159,000.

“The format was well received,” said Supercars' General Manager of Television and Content Nathan Prendergast.

“On the back of a 25 per cent increase on averages for the first Perth SuperNight it was a great result.”

Read Also:

There were mixed reviews on the format from the paddock, however, with Tickford Racing boss Tim Edwards not convinced there was any advantage to not running on the Friday.

"The jury is out a bit for me," he said.

"Unfortunately, we unloaded the trucks on Thursday, so we’re all here, and it made Friday a day of just standing around almost wondering why we weren’t on track.

"Anyway, it’s just one of those things we had to try. The output of it might be we need to unload the trucks on Friday if we do a two-day meeting in the future.

"You take all the lessons out of it, as we do with the qualifying format changes and all those other things, and we sit down and discuss it at the commission, and decide whether it worked or it didn’t."

Scott McLaughlin, who won both Winton races, threw his support behind the concept.

“I enjoy it," he said after winning the opener last Saturday.

"I think it’s good, it’s good for everyone here, especially, to see Supercars just go bang, bang, bang all their sessions.

"It is pretty full on for the guys, even my engineer Richard [Harris] was complaining that he only had 50 minutes before the race after quali.

"It’s full on, but it is what it is.”

The urine test that changed the Supercars licensing procedure

Previous article

The urine test that changed the Supercars licensing procedure

Next article

Former F1 tester impresses on Supercars debut

Former F1 tester impresses on Supercars debut
Load comments

About this article

Series Supercars
Event Winton
Author Andrew van Leeuwen
Can DJR still be a Supercars powerhouse after Penske? Prime

Can DJR still be a Supercars powerhouse after Penske?

Roger Penske's whirlwind Australian Supercars sojourn is over. After six seasons, three drivers' titles, three teams' championships and a Bathurst 1000 crown, The Captain has sold his controlling stake in Dick Johnson Racing back to the squad and walked away from the category.

Can Whincup be Triple Eight's ruthless leader? Prime

Can Whincup be Triple Eight's ruthless leader?

Supercars' most successful team of the past 15 years is set for a radical shakeup next year when Jamie Whincup retires from driving and takes over the reins at Triple Eight. But does he have what it takes to be the new Roland Dane?

Supercars
Feb 8, 2021
How a lifetime Supercars deal broke down in one year Prime

How a lifetime Supercars deal broke down in one year

David Reynolds inked what was effectively a lifetime deal with Erebus in 2019 – only to walk out a year later. What went wrong?

Supercars
Dec 18, 2020
Why Supercars now needs a new "human salt harvester" Prime

Why Supercars now needs a new "human salt harvester"

Scott McLaughlin has been a controversial figure in Supercars over the past few years but, as he heads off to a fresh challenge in IndyCar, the Australian tin-top series needs to find someone else to fill his drama-filled boots as the category enters a new era...

Supercars
Nov 3, 2020
Why 2020 isn't McLaughlin's greatest title Prime

Why 2020 isn't McLaughlin's greatest title

Scott McLaughlin was quick to describe his third Supercars title as his best yet. But even though it didn't match the dramatic backstory of his 2018 triumph, there's a good reason for him wanting to control the narrative this time around.

Supercars
Oct 2, 2020
Why a Bathurst finale is risky business for Supercars Prime

Why a Bathurst finale is risky business for Supercars

The Bathurst Grand Final may provide Supercars its greatest spectacle yet – but there's a risk it will force the series to face a hard truth.

Supercars
Sep 4, 2020
Why Scott McLaughlin must become an IndyCar driver Prime

Why Scott McLaughlin must become an IndyCar driver

Scott McLaughlin, two-time and current Supercars champion, should have been making his NTT IndyCar Series debut for Team Penske at the GP of Indianapolis, but the Covid-19 pandemic forced a rescheduling that has put the brakes on his career switch. But David Malsher-Lopez explains why the New Zealander deserves this opportunity as soon as possible.

IndyCar
Jul 4, 2020
Tickford's 10-year wait for James Courtney Prime

Tickford's 10-year wait for James Courtney

When the Supercars season resumes James Courtney will be a Tickford Racing driver – but it's not the first time the star driver has flirted with the famous Ford squad.

Supercars
May 19, 2020